HBO - network IDs
I was brought on board to help rebrand the sound of HBO using the melody from their original theme song from the 1970's. I was given quite a bit of lee way in that I could create melodies and motifs however I wanted as long as it felt connected to the original melody. Instrumentation was also wide open and I worked closely with HBO to create a sound and feel that represented their network. The end result was a package of audio elements used on air and on HBO-Go which consisted of several IDs and mneomincs as well as Next-On interstitials.